Close X
Following a complete renovation, we were tasked with positioning this landmark, one of the first of a new generation of luxury residential developments in Newark, NJ. We encouraged prospects to experience the “Newark of Now” in a campaign that highlighted local offerings and businesses. This incredibly successful narrative gave a nod to the past while introducing a newer, more youthful, and vibrant Newark – for a best-of-both-worlds messaging that perfectly mirrored the house that Walker built.
- Branding & Positioning
- Virtual Tours
- Social & Digital
- Leasing Office Displays
- Collateral Package
- Animated Display Ads
![Walker House full bleed logo mark custom designed vector art by New world group creative agency](/site/assets/files/1172/wh-logobleed2.jpg)
![Exterior rendering of porte cochere at walker house historic bell telephone building Newark digital advertising Luxury Apartment at 540 Broad St, Newark, NJ](/site/assets/files/1179/iae13668_belltelphase2_s030_ext_portecochere_final_2000-1.jpg)
![Creative Presentation at New World Group Agency New York City](/site/assets/files/1177/walkerhouse-moodboardmock-1.jpg)
![Real Estate Premiums Takeaways business cards, stationary and other collateral for walker house Newark](/site/assets/files/1178/walkerhouse-collateral-1.jpg)
![Walker House Business Card Rendering for Digital Advertising presentation by new world group](/site/assets/files/1181/walkerhouse-card-1.jpg)
![Custom vector art line icons for walker house luxury apartments by new world group agency](/site/assets/files/1190/wh-icons.jpg)
![Custom full color heavy stock brochure and designer tote bag premium incentives for real estate events](/site/assets/files/1191/wh-bagbrochure-1.jpg)
![Subway, PATH train and outdoor advertising display posters for premium apartment building near Newark NJ](/site/assets/files/1194/walkerhouse-ads1-1.jpg)
![Leasing Office Display Map custom design art for real estate neighborhood branding](/site/assets/files/1192/wh-map-1.jpg)
![](/site/assets/files/1238/wh-newcampaign-signs.jpg)
![](/site/assets/files/1239/wh-newcampaign5.jpg)
![](/site/assets/files/1240/wh-eblastmocks.png)
![Elevator Detail from Walker House Lobby Re-Branding Advertising Photography Package for Social Media Ads](/site/assets/files/1180/walkerbuilding_16-1.jpg)
![Walker House Newark Art Deco Lobby Detail Real Estate Photography by New World Group](/site/assets/files/1180/walkerbuilding_27-1.jpg)
![Walker House model apartment photography for online and digital display ads](/site/assets/files/1172/walkerbuilding_01withview-1.jpg)